Prior to launching Fashionedge ,a wholesale consulting business, Joann Pucciarelli had already established herself as a seasoned professional in the fashion wholesale industry, boasting over 20 years of extensive experience. She began her illustrious career in corporate retail, where she honed her skills and expertise with renowned brands such as Nicole Miller, Diane von Furstenberg (DVF), and Theory. For the past 11 years, Joann has dedicated herself to nurturing and supporting emerging designers, helping them build and expand their wholesale businesses. Her deep industry knowledge and passion for fashion have made her a trusted mentor and invaluable asset to up-and-coming talents in the fashion world to work with emerging designers.